How to Get Holiday Book Sales

In the spirit of the 12 Days of Christmas, I’ve compiled a dozen tried-and-true tactics for holiday book sales. These are 12 of the most effective plans and strategies we’ve seen authors use to hit it big at the cash register.

Whatever your flavor of celebration, the rapidly approaching holiday season is a great time to sell your published eBook or printed book. After all, it’s a $3 billion business for booksellers at the end of the year, and according to Dominique Raccah, CEO of Sourcebooks, 25 percent of trade books are bought as gifts.

How do you get your share?

In the spirit of the 12 Days of Christmas, I have I have a dozen tried-and-true selling ideas for the holiday season. These are 12 of the most effective plans, strategies, and tactics we’ve seen BookBaby authors use to hit it big at the cash register.

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